I have over nine years of experience in marketing, specializing in gaming, esports, and nerd culture. I am currently responsible for leading the marketing portfolio at OTK Media and providing active support to its subsidiaries: Starforge Systems, Mad Mushroom, Steak & Eggs, and Mythic Talent.

My expertise is creating and implementing digital marketing and social media strategies to drive customer acquisition, growth, and loyalty for various brands. I have also developed comprehensive branding programs that align with business strategies and engage customers and employees.

Before working full-time in gaming, esports, and with content creators, I was a well-known League of Legends Vine Creator, most popularly known for this Vine/GIF of me switching from a CLG Teeshirt into a Cloud9 teeshirt. I was passionate about creating content, but I felt more at ease and could make a more significant impact on the business side in the long run. This brings me to today, where I truly believe that the best creators, storytellers, and dreamers will be the ones to build the next generations of unique brands.

I frequently channel my creative energy by creating YouTube videos on marketing, creative branding, and the creator economy. Which you can find here.

Additionally, I'm a Marketing Consultant at Seventy-Eight Strange, a creative and apparel design agency catering to content creators and brands.